We film the best, not the average.
Anyone can be filmed. We capture the benchmark, so the course raises the bar instead of locking in mediocrity.
ABOUT US
We didn't invent this business. It found us
Standartisator GmbH is a German company that turns the know-how of a company's best employees into job video courses. Here is how it started.
The founder ran a construction company in Odesa: houses built to his own designs and to the Passivhaus energy-efficiency standard. A manager by education and trade, he went from site foreman to owner. After adopting systematic management the company grew fourfold: a director instead of hands-on control, focus on a single product.
In 2022, after the war began, the family moved to Bavaria. The product was born in 2023, almost by accident. At a turning shop in Passau a warehouse operator was leaving, one of the two best in seven years. His work was filmed and turned into a video course: two weeks of preparation, filming, editing. His replacement came from the job center with no warehouse experience. Four days for the course, two hours for the exam, and the new hire ran the warehouse so well the supervisor didn't believe it.
Then came the market test: the government program Partnering in Business with Germany, almost a year of meetings with German companies. To the question "how fast do you get new workers up to speed?" the answer was the same everywhere: "Badly. Like everyone."
Today Standartisator GmbH builds job video courses, done for you, for manufacturing and service companies. A tight production line: methodologist, camera operator, video editor. Clients in Germany, Portugal, Spain, France and the US. Production runs without the founder in the loop: the company lives by the same principles it sells.
01 / GOAL
Where we are going
By 2030, 10,000 workers will have been trained through the Standartisator system, every completion verified. The skilled-labor shortage is a worldwide problem. One expert's know-how should be available to thousands of workers, in any language.
02 / PRINCIPLES
Three principles
Done for you, not "here's a tool".
Self-filming tools are everywhere, and almost every attempt dies in a folder. We do the whole job and walk the first new hire through the course with you.
Honest at the consultation.
If a video course won't solve your problem, we say so at the first meeting. We need results we can point to, not just a sale.